Your company brochure represents your business. It is a tool that not only serves you and your customers, but also makes you look good doing it. A brochure reflects the high standards and luxurious feel of a business, it allows people to physically interact and...
What does it mean to be too close to your own brand, and what can the consequences be? Knowing your brand, intimately from within is incredibly valuable, and in the early days of a business’s life, you know your customer’s viewpoint clearly too. But as time...
Your company’s presence on Social Media is an important and powerful part of your business, and a strong social media approach can make a huge difference to your business' success. Despite the fact that we all know how to use platforms like Facebook and Instagram, it...
COVID-19 has put some unique pressures and restrictions on businesses and has meant a lot of ideas and projects have been put on hold or cancelled altogether. One of the major ways the lockdown has affected marketing and media production is the creation of video...
An often-overlooked part of branding and business creative is the day-to-day continued deployment of the assets that form a company’s identity. Branding and creative identities are often formed from multiple different elements that have been crafted to work together in specific ways by the designer...
Marks & Spencers have recently launched a new take on their famous ‘This is not just food’ campaign and it's brilliant. It features the classic line that everyone now knows and associates with M&S, they turn the concept on its head and have everyday people...
If you haven’t seen the latest KFC TV advert then click on the video above and kick back for a couple of mins. It’s ok, I’ll wait…… Good wasn’t it? It’s a prime example of a few really effective advertising techniques working in unison really nicely, and...
Royal Mail’s latest stamp series features the comic book heroes from Marvel Comics and they come with a pretty clever little twist! Alongside the standard sized stamps adorned with a whole host of heroes from the incredibly popular comics and movie universe, come some specially...
In 1974 a multiplayer tabletop game was created that had no pieces, no board, no visual elements at all. It was simply rules, in a book that allowed players sat around a table, to co-operatively tell a story of magic and adventure, transporting them to...
The Gillette ad. You might have seen it. It’s a pretty hot topic at the moment, if you place any cultural value in comment threads, daytime talk shows and Piers Morgan. Everybody is arguing about whether the ad is ‘right’ or not. It’s gone super...
