Your company brochure represents your business. It is a tool that not only serves you and your customers, but also makes you look good doing it. A brochure reflects the high standards and luxurious feel of a business, it allows people to physically interact and...
What does it mean to be too close to your own brand, and what can the consequences be? Knowing your brand, intimately from within is incredibly valuable, and in the early days of a business’s life, you know your customer’s viewpoint clearly too. But as time...
Your company’s presence on Social Media is an important and powerful part of your business, and a strong social media approach can make a huge difference to your business' success. Despite the fact that we all know how to use platforms like Facebook and Instagram, it...
Jul
The written word has a special power doesn’t it? When you read it, it’s like you can hear a voice talking directly to you… and if it’s written well, you want to keep reading, to hear everything that voice has to say! Well, hello! Its lovely...
Apr
Having a great looking brand visual style and strategy is very important, but an often overlooked aspect of a brand is it’s ‘character’, i.e. its position in the public consciousness, how it is perceived… how does it feel? This might sound a little airy fairy but...
Print Management is an almost exclusively underestimated job. When the design work is complete, that’s really only half the battle, especially if you have some really custom aspects to the printing. Here are 4 ways industry printing can go horribly wrong! 1. Scheduling Print Slots – Everything...
Finding the right design company with the right price is tough. As a marketing professional there’s a lot riding on your decision. But because the design industry is such a competitive one, there is a lot out there to skew your gut feelings and experience. When...
There are two words that are being used more and more by big businesses with in-house design studios; ‘Studio Overflow’. They represent the new creative business solution taking the marketing world by storm, and it’s easy to see why. These days, many large businesses have in-house...
3 ways a lack of website responsiveness could massively impact your business. A responsive website is one that adapts its layout of information and imagery, to the size of the screen it is being viewed on. As we all know, the navigation of your site is...
