The last few weeks at Holla HQ have been all about photography! It’s a hugely important thing in the modern creative marketing landscape, good photography can set you apart from your competition, communicate more effectively and elevate your brand more than anything else.

Great design can be brought down by poor photography, and a customer can choose whether to take their business to your company based on the professionalism and style shown in your imagery alone.

So, it’s fairly safe to say we take photography very seriously at Holla, and awesomely so do our clients. We have had two big shoots in the last few weeks and so we thought we’d tell you all about them and show you some of the results!

Countrywide Grounds Maintenance –

This was a big shoot, 5 full days split over 2 locations in the UK, with a lot of travelling, waiting for the weather and getting our photographers into awkward positions!

Countrywide needed all new photography for their brand-new website, showcasing all of their many services! From hedge trimming to litter picking, tree surgery to lawn mowing, Countrywide do it all.

In each location we travelled to multiple spots around the area and captured chaps riding huge lawnmowers, blowing leaves with a leaf blower and strimming banks, all the while making sure the Countrywide brand was clearly visible on the guys uniforms, waiting for the perfect light and ensuring we were staying on brief.

Organisation of the shoot was a huge deal, involving days of back and forth, securing locations and permissions to shoot, planning journey times between locations to put together day-by-day shoot plans, and ensuring we had all the equipment and clothing required when we arrived on location.

We reacted to horrible weather, bad traffic and a very tight turnaround time, but ended up with a glorious shoot with a host of impressive shots by our photographer Phil, that really brings Countrywide into the modern day. Countrywide were very happy with the results from the shoot and are already considering us for more work in this vein.

 

Bradfords Catalogue Product Photography –

We’ve been producing the Bradfords 900+ page catalogue for years now, doing all the design, layouts and print management. It’s a huge job but we relish the challenge every time and Bradfords trust us to get it right.

This time, Bradfords wanted a paving product as the hero image in their catalogue, but paving is n’t the most exciting thing to photograph, and the images provided by the supplier are usually supplied low-res from their website. We knew that to make this really shine, we would need to shoot a bespoke layout, designed to work with the catalogues spaces.

When we went to Bradfords to explain this, they immediately understood and ordered in some of the product in question for us to shoot. We set up in one of their warehouse spaces in their building supplies yard due to the rain outside and spent a day shooting paving slabs laid out in different patterns to find the best-looking layout for them to really shine on the page. Changing layout took a long time due to the weight of the slabs and being able to only move one at a time. It was cold and wet but we got some incredible shots considering the subject matter and Bradfords are very happy indeed!

We have a lot more shoots booked in for the rest of 2020 but we thought it would be interesting to showcase a couple of our most recent ones here. If your business is in need of some fresh photography for your printed materials or website, or if you need photographs of your products that will make them look stunning on the page, why not give us a call and we can give you an estimate?

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